Max KalmykovServerlessVideo: How AWS Is Running Point in the Video Market in 2024In 2023, the streaming world was shaken when Amazon Prime decided to move away from serverless. Serverless architecture, also known as…May 7May 7
Max KalmykovImmersive and Interactive Video Solutions in Media and EntertainmentNow more than ever, media companies need to prepare for the new era of immersive content. Income generated from immersive platforms can…Mar 19Mar 19
Max KalmykovTectonic Shifts and the Future Landscape of the Video Streaming Market in 2024Streaming video services have become the primary form of entertainment in many households, attracting more viewers than cable or broadcast…Feb 16Feb 16
Max KalmykovProgrammatic Advertising: Next Level of Personalization After the PandemicAfter the global health crisis paralyzed many businesses, digital advertising had to change its ways and evolve. Programmatic advertising…Dec 21, 2023Dec 21, 2023
Max KalmykovPositive Applications for Deepfake TechnologyThe video industry is in the midst of a technological revolution, as the exploration and application of artificial intelligence, machine…Nov 29, 2023Nov 29, 2023
Max KalmykovHow Artificial Intelligence Is Redefining The Video IndustryIn our days defined by technological innovation, the video industry has undergone a profound transformation. AI advantages in video…Nov 21, 2023Nov 21, 2023
Max KalmykovNavigating Recommendation System Challenges in Video StreamingIn the vast ocean of available content across popular streaming platforms such as Netflix, Hulu, or Disney+, viewers frequently encounter a…Oct 13, 2023Oct 13, 2023
Max KalmykovStreaming Reinvented: T-Commerce’s Role in Transforming Video EngagementThe landscape of T-commerce (also known as television commerce or TV commerce) is evolving rapidly, revolutionizing how consumers interact…Aug 23, 2023Aug 23, 2023
Max KalmykovWhy SVOD Services Need to Embrace Streaming Advertising AnalyticsEnhancing streaming advertising analytics and insights has become a popular topic in the streaming industry due to its potential to…Jun 12, 2023Jun 12, 2023
Max KalmykovVideo Conferencing Security Challenges and Ways to Address ThemThe COVID-19 pandemic forced businesses worldwide to adopt video conferencing as the primary communication and collaboration means for…May 5, 2023May 5, 2023